CSR: Youth investment skills campaign

Mission: The New York Stock Exchange Foundation wanted to further its mission to teach youth financial literacy, and ask kids to propose new methods to teach investing.


Youth 6–19 and their families and youth organization leaders.

Achievements: Innovative national digital challenge; customized website; downloadable activities; educator, family, and homeschool outreach; teacher guides aligned with national standards; online entry portal; celebration at NYSE bell ringing; production of winning competition concept; winning app available on iTunes.