NYSE

CSR: Youth investment skills campaign



Mission: The New York Stock Exchange Foundation wanted to further its mission to teach youth financial literacy, and ask kids to propose new methods to teach investing.

Audience:

Youth 6–19 and their families and youth organization leaders.

Achievements: Innovative national digital challenge; customized website; downloadable activities; educator, family, and homeschool outreach; teacher guides aligned with national standards; online entry portal; celebration at NYSE bell ringing; production of winning competition concept; winning app available on iTunes.

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